It’s easy for a business to stagnate, get stuck or feel like it’s about to run out of steam. Perhaps your business started with a huge fanfare but now it’s lost its fizzle amid strong competition. Maybe the business processes you set up are no longer suitable. Could it be that business growth means you have lost sight of your core customers? Or maybe your Vision has become blurred and you are not sure if you are on the right course for success?
Information about how your business is performing is a necessity if you want to make good decisions about your business’ potential. I believe it is one of the most important areas to get right when running your own business, however it is often overlooked as the ‘job’ has to come first.